River Lions Renew Partnership with Seaway Mall
A System Administrator • January 19, 2021
St. Catharines, Ontario
- Welland shopping and event centre, Seaway Mall has partnered with the Niagara River Lions of the Canadian Elite Basketball League (CEBL) once again. With this partnership, the Niagara River Lions will provide visibility by displaying the Seaway Mall logo on the court for all home games. The River Lions will also drive fan engagement with Seaway Mall voucher giveaways throughout the season.
“It is great to be partnering with the River Lions for another exciting season.” said Mike Belcastro, President, Seaway Mall.
The River Lions Director of Partnerships and Sales, Chris Langdon exclaims “Seaway Mall is a fantastic partner of the River Lions organization. A fan-favourite, who takes pride in fan engagement, making Seaway Mall gift-card-give-away one of the most sought-after activations at River Lions games! We are thankful to have such a great, long-standing partner in Seaway Mall.”
The Niagara River Lions are one of the original six teams of the CEBL. Playing out of Meridian Centre in downtown St. Catharines, the River Lions represent the twelve municipalities of the Niagara Region while living up to the River Lions moniker of pride and strength of community. Visit www.riverlions.ca
for additional details.
About Seaway Mall
– First opening its doors in 1975, Seaway Mall has become a Welland centrepiece and a valued gathering place for all of Niagara. Located right in the heart of the peninsula, the mall services the entire region with popular stores and community events. Housing an array of different stores, the Seaway Mall caters to everyone’s needs, plan your visit at seawaymall.com.
Seaway Mall Media Contact:
Dayna Hunsburger, Marketing Coordinator
dayna@seawaymall.com
River Lions Media Contact:
Michelle Biskup, Vice President, Operations
mbiskup@riverlions.ca